Promotional POS & Advertising Campaigns are some of the things we do best at MAD!
Understanding well our Brands, their positioning and target audience allows us to zero in on what is truly required of us; to create copies and visuals that engage consumers and stays with them long after our work is done.
Shake, Shake, Shake!!
Here is a classic example of POP promotional design concept adapted to all in-store collaterals. Upon Cold Stone Creamery launching it’s new range of Shakes, we set out to create a concept design and tagline that reflects the excitement we felt for this fresh new summer offering. The adaptation and production included video displays, floor standing cut-outs, table tents, danglers and counter clings, leaflets, etc.
For more than 25 years we’ve served up the finest, freshest ice cream, cakes, smoothies and shakes using only the highest quality ingredients, and of course, our signature process of preparing your custom ice cream creation on a frozen granite stone.
Apparel Group (Cold Stone Creamery GCC)
With over 850 & more stores and more than 40 international brands to boast about and a race to the 1200th outlet till the year 2015, the Apparel Group, now one of the leading Fashion Retailers in this part of the world, had a rather modest start. Commencing its operation with just one brand in 1996, The Apparel Group was just rearing to gather momentum in the Retail industry. Setting a strong foothold in the Gulf, the Apparel Group has crossed the regional boundaries and embarked in the Global market.