Simple... yet effective
Media Planning & Buying
A brand is more than just a product and a logo. Providing creative ideas across all media and all disciplines, we aim to turn your brand into a ‘must have’ item through a well thought out strategic plan capable of giving a complete customer experience. Brand recognition is what we set out to achieve. We have vast experience of purchasing broadcast media throughout the MENA region. We target the most relevant distribution for your product (TV, radio, outdoor, digital, print, social media) while being conscious of deadlines and cost without compromising on quality.
- Target audience & behavioural Insights research
- Media platform selection (TV, radio, NP, magazine, outdoor, social media, web, EDM, etc.)
- Implementation of strategy (target audience, frequency, media, budget allocation, etc.) best suited to achieve the campaign’s objectives
- Campaigns progress tracking
- Analytics, reporting & tracking